RESPONSIBILITIES

Teaching & Learning

• Undertake teaching and related duties such as designing, preparing, and developing teaching materials for Mass Communication modules.
• Conduct lectures, tutorials, workshops, and practical sessions.
• Provide consultation and guidance to students to support their learning and development.
• Participate in assessment activities including invigilation, marking, and moderation.
• Establish and maintain high standards of teaching and effective learning in line with the University’s expectations and industry relevance.

Administration and Other Activities

• Contribute to administrative responsibilities such as attending departmental meetings, working groups, and programme-related activities within the Department, School, or Faculty as required.
• Support student engagement initiatives, industry collaborations, and events aligned with the programme’s objectives.

REQUIREMENTS

• Candidate must have at minimum a Master’s degree in Social Sciences / Humanities or other relevant fields. PhD holders are preferred. 
• Candidate must have experience teaching Mata Pelajaran Umum (MPU) subjects such as Falsafah dan Isu Semasa, Penghayatan Etika dan Peradaban, Kursus Integriti dan Antirasuah, and other MPU modules (U2-U4 category).
• Demonstrated experience in higher education teaching and curriculum development or substantial industry experience in advertising, branding, or marketing with evidence of coaching, mentoring, and high-quality presentation skills.
• Ability to develop engaging teaching methodologies and materials, including the effective use of digital and interactive technologies to facilitate learning.
• Strong industry network and knowledge of current trends in advertising and brand management are an added advantage.