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10-Oct-2021

Education Counsellor - Student Recruitment & Experience (UG)

Taylor's University Sdn Bhd

JOB PURPOSE

The Education Counselor, Student Recruitment & Experience (Pre-U, Progression & Undergraduate) is to be accountable for their own 6-step sales pipeline (Lead > Contact > Appointment > Visit > Enrolment > Registration) for National Sales Pre-U, Progression and Undergraduate. That includes all Leads from all Channels. You are not responsible for the international enrolment, but you are required to attend and assist to inform the relevant party. 

 

You are responsible to provide advice, guidance and information on admissions requirements and related issues to all prospective and existing students on courses offered by Taylor’s University and Taylor’s College.

 

KEY RESULT AREAS / RESPONSIBILIES

Growing Enrolment

  • To focus on driving National Sales Pre-U, Progression & Undergraduate enrolment and may required to assist in cross-selling of programs at any time.
  • To ensure and work conscientiously towards achieving Taylor’s University and Taylor’s College growth and recruitment targets set for the year.
  • To rigorously follow up with students and parents for conversion via various multi contact channels
  • Ensure that prospective students have a comprehensive and accurate knowledge of the courses offered by the University and college through counseling to enable them to pursue their career choices.
  • Ensure that accurate information is given to prospective students and parents regarding admissions requirements, registration and fees.
  • To ensure that all applications are reviewed and processed in accordance with established guidelines to determine admissions eligibility and follow up with students for missing information/ documents.
  • To ensure that all scholarships / financial assistance given to the students are in accordance with the Policy and Terms & Conditions set by Taylor’s University and Taylor’s College.
  • To assist in market intelligence and gathering data and information on competitors’ offerings.

Wow Student Experience

  • To ensure you follow the framework on Customer Experience.
  • To ensure that excellent customer service is provided at all times to all stakeholders, may it be internal or external which includes the highest standards of prompt and convenient service in all aspects of work.
  • To ensure timely responses to all requests with regards to enrolment matters from prospective students and parent for information on the courses offered by the University and college. This will include communication via phone and/or email.

High Performance Organization

  • To ensure you follow the framework on Customer Experience.
  • To ensure that all students data and task activities are accurately maintained and uploaded in Taylor’s CRM system.(Sales Force)
  • To ensure that you have a clear understanding of your target, the strategy and your roles.
  • To ensure that all processes and procedures are followed from a lead all the way to registration.  
  • To build a solid relationship with the team members and foster a culture of excellent in communication with one another. 

 

MINIMUM QUALIFICATIONS

Diploma or Degree in Marketing / Business, Counseling / Social Science / Psychology or related discipline

 

RELATED EXPERIENCE

At least two (2) years of working experience, preferably in an educational institution with involvement in education counseling and/or sales.

 

COMPETENCIES

  • Strong counselling techniques and selling skills
  • Knowledge and skills in using computer softwares eg. Microsoft software applications.
  • Strong customer service background and communication skills.
  • Ability to analyse and interpret the needs of students and offer appropriate solutions.
  • Self-motivated and results oriented with a drive to succeed and achieve goals
  • Good command of English, Bahasa Malaysia and/ or Mandarin.
  • Willing to work beyond normal working hours
  • Others – posses own transport

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