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Education Counsellor - Student Recruitment & Experience (PG)

Posted on:  12-May-2022
Job Req ID:  1269
Division:  Higher Education (HE)
Department:  Student Recruitment & Partnerships (40000895)



The Education Counsellor, SRE-PG is responsible for his/her achievement for individual & team sales targets, which supports Taylor’s University and Taylor’s College sales targets, by supporting the department Sales Pipeline (Lead, Contact, Appointment, Visit, Enrolment and Registration) for Postgraduate & MICPA Programmes.






Enrolment & Registration

  • Support all sales departments in achieving their National, Regional and Segment Sales Target and Growth by annual and cycle. Target includes student registration for Postgraduates & MICPA programmes.
  • Execute corporate management and relationship with new and existing clients (Government / Corporate Entities) and provide on-going support to ensure the development of client relationships for MICPA programme.
  • Provide comprehensive advice, guidance, and information, such as admissions requirements, tuition fees, scholarship and accommodation to prospective and existing students and parents of Taylor’s Higher Education.
  • Follow up with prospective students and parents for sales conversion via various channels for Postgraduates & MICPA programmes.
  • Support enrolment-related events and activities which include Open Days, Enrolment Days and other events organized to attract prospective students.


Student Experience

  • Accountable for managing own performance in achieving team and individual sales leads generation target from Government / Corporate Entities, and other feeder channels assigned.
  • Improve brand equity and top of mind through targeted advertising, promotions and nurturing at Government / Corporate Entities, and other feeder channels assigned.
  • Ensure timely responses to all enrolment-related requests by prospective students and parents.

Daily Operations

  • Assist in keeping track of students’ academic results to ensure students meet sponsors requirements for MICPA.
  • Assist in keeping track sponsored students’ personal file for MICPA programme

Cost Leadership

  • Perform outbound and inbound sales engagement while improving individual pipeline conversion, efficiency and productivity.

High Performance Organization

  • Ensure that all prospective students’ information is accurately maintained and updated in Taylor’s CRM & CMS system.






Minimum Qualifications

  • Degree in Business Management / Marketing / International Business or other management-related discipline.


Related Experience

  • At least one (1) year of working experience in education environment is preferred.
  • Experience and network with Government / Corporate Entities would be an added advantage.
  • Fresh Graduate is encouraged to apply.



Competencies (Knowledge, Skills and Abilities)



Foundational Competencies

  • Strong Selling and Counseling capabilities.
  • Strong Customer Service experience.
  • Familiar with Government / Corporate education sponsorship and loans.
  • Familiar with Sales Tools, Processes and Technologies.
  • Familiar with Higher Education products customer profiling and competitor profiling.
  • Account Management & Execution strategies.
  • Footprint expansion and development.
  • Proficient in English and Bahasa Malaysia
  • Knowledge and skills in using computer software. E.g. Microsoft software applications.
  1. Strong AMP
    1. Attitude - Value driven & good work ethics.
    2. Motivation - Highly self-motivated in achieving results.
    3. Passion - Highly interested in the broader purpose of Higher Education and impact towards society.
  2. Sales Driven - passionate in delivering results through effective sales methodologies.
  3. Data Driven and analytical in planning and decision making.
  4. Excellent presentation, communication and people management skills, inclusive counseling skills.
  5. Team Player -Experience in working across levels in broad and complex organizations and believes in achieving results through collaboration.
  6. Conflict Management – Ability to manage by identifying and handling conflicts in a sensible, fair and efficient manner.
  7. Project Management capabilities and able to plan, disseminate and monitor effectively to ensure success of project.
  8. Willing to work beyond normal working hours and during weekends.
  9. Possess own transportation.



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